UAM Agency
2024
Brand identity for an Atlanta-based talent agency focused on facilitating fashion aligned opportunities for creators through tailored strategy and best in class management practices. The client used clean, minimalist, chic, and timeless as keywords to describe the style they were looking for, noting EMC Paris as their biggest brand inspiration. To accomplish the appropriate visual tone, a classic typeface was paired fresh color palette and minimalist photography.
KEY DELIVERABLES
1 Primary, secondary, and submark logos
2 Color palette
3 Recommendations on type hierarchy
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